Who is teaching this

Mohamed Moustafa

محمد مصطفى

Co-Founder & CTO @ Upraise

I’m Mohamed Moustafa, an SEO Consultant, Co-founder, and Managing Director at Upraise, an SEO-focused digital marketing company helping businesses grow through organic search and data-driven digital strategies. I started my SEO career in 2019 and have since worked across a wide range of industries, websites, and markets. My focus is on turning SEO from a traffic channel into a sustainable growth engine by connecting search visibility with real business objectives. 🔹 What I Do • Develop and lead comprehensive SEO strategies for businesses ranging from growing companies to large, high-traffic websites • Technical SEO, including crawling, indexing, site architecture, Core Web Vitals, structured data, and international SEO • Keyword research, content strategy, information architecture, and internal linking • Organic growth and visibility strategies for competitive markets • SEO analytics and performance measurement using Google Search Console, GA4, BigQuery, and leading SEO platforms • Build SEO roadmaps and prioritize initiatives based on business impact • Work with developers, content teams, marketers, and business stakeholders to turn SEO recommendations into measurable results 🔹 Leadership & Consulting Before focusing full-time on Upraise, I managed SEO strategies for a diverse portfolio of clients at Tawasol for Business Administration, Mash World and Rosella Digital. Working with different businesses and markets taught me that successful SEO is not about following a checklist. It requires understanding the business, audience, technology, competition, and constantly changing search landscape. As Managing Director at Upraise, I combine hands-on SEO expertise with team leadership, client strategy, and business development. I lead our team in building SEO strategies that are technically strong, commercially focused, and designed for sustainable growth. 🔹 The Future of Search I’m particularly interested in the intersection of SEO, AI, search visibility, and digital transformation. With AI-powered search and changing user behavior reshaping discovery, I’m focused on helping businesses adapt and remain visible wherever their customers search. I believe good SEO should answer three questions: Can people find you? Can search engines understand you? Does that visibility contribute to your business? My goal is to make the answer to all three a clear yes. If you're interested in SEO, organic growth, search strategy, AI & search, or digital transformation, feel free to connect. #SEO #SEOConsultant #TechnicalSEO #OrganicGrowth #DigitalMarketing #AI